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Masco In The Community

Behr Participates in Nationwide Cleanup of Military Cemeteries

Community Development

During the Masco Month of Service in September, over 60 Behr team members joined thousands of volunteers from across the country on the anniversary of 9/11 for a nationwide beautification of military cemeteries led by Behr’s nonprofit partner Carry The Load. Employees from over a dozen states participated, cleaning headstones at 15 locations spanning from Brooklyn’s Cypress Hills National Cemetery (NY) to San Bruno’s Golden Gate National Cemetery (CA).

Matt Knight, Vice President of Sales- West Region and the leader of Behr’s Veterans Employee Group, volunteered at Riverside National Cemetery in CA. “This experience is incredibly rewarding in many ways. Simply giving back to those that gave everything for their country is the most rewarding factor for me personally,” Matt said. “I reflect on this weekly as a veteran myself to ensure I stay grounded and as a reminder of how fortunate we are in life.”

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Endless Pools Makes a Difference during “SWIMTember”

Community Development

When Masco President and CEO, Jon Nudi, declared September 2025 a Month of Service, the small but mighty team at Endless Pools—a division of Watkins Wellness based in Aston, PA—dreamed up the concept of “SWIMTember,” a month dedicated to leveraging their passion around water safety to make a positive impact in the community.   SWIMTember challenged employees to swim in an Endless Pool in order to earn donations for the local YMCA. With teams competing under the leadership of six captains, the grand total came to 235 swims, which raised enough funds to provide free swim lessons for more than 150…

Behr Paint Employees Participate in 9/11 National Day of Service

Community Development, Thriving Workforce

In September, a group of Behr Paint team members took advantage of Behr Cares hours by volunteering with Carry the Load Foundation, which held a National Day of Service to commemorate the anniversary of 9/11. 20 Behr Paint employees volunteered to clean headstones and beautify the grounds at ten different military cemeteries throughout the US, stretching from Tahoma National Cemetery in Kent, WA, to Cyprus Hills National Cemetery in Brooklyn, NY. “I was humbled to shake hands and thank the veterans for their service, seeing how they are still serving those who sacrificed everything for us,” says Chris Swaney, Regional…

Masco Partners with Local News to Collect Children’s Books

Community Development

This year, Masco is partnering with the Detroit news station WDIV to broadcast a special series in Masco World Headquarters’ home region of Southeast Michigan. Through televised segments airing weekly on WDIV Detroit, the year-long series, called Go 4 It, is celebrating good news by shining a spotlight on the philanthropic impact made by nonprofit organizations, corporations, and individuals. In March, to celebrate Reading Month, WDIV broadcast live as Masco HQ hosted a drive-through book collection to benefit Detroit Public Schools. Over the span of 12 hours, employees and community members donated 9,500 books for K-8 students, with volunteers sorting…